Course Outline
Fundamentals of Customer Communication
- The critical role of effective communication
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Applying emotional intelligence to client interactions
- Core emotional intelligence principles for managing difficult clients
- Practising active listening and demonstrating empathy
- Using strategic phrasing to shift a difficult client’s mindset
- Understanding the profile of today’s customer
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Elements that contribute to a difficult client dynamic:
- Innate personality traits
- The desire to extract additional benefits from a situation
- Misunderstanding of sales terms and conditions
- Inadequate customer service experiences
- Sub-par product or service quality standards
- Personal or financial losses resulting from service inefficiencies
Categories of Conflict in Business Relationships
- Disagreements arising from misunderstandings
- Disputes stemming from calculation or deduction errors
- Conflicts resulting from unmet expectations
Managing Complaints and Claims
- Identifying the core issue
- Designating responsibility for conflict management
- Techniques for handling objections (e.g., the "fog bank" technique)
- Case study: Addressing a complaint regarding poor service delivery
Approaches to Conflict Resolution
- Steps towards effective resolution
- Active listening and suggesting viable solutions
- Specific methods for engaging with difficult clients (e.g., the "mirror" technique)
- Transforming objections into sales opportunities
- Additional beneficial strategies
Self-Care and Emotional Regulation
- The significance of self-care when interacting with complex clients
- Methods for controlling stress and frustration
Customer Satisfaction Surveys and Service Assessment
- The purpose and value of customer satisfaction surveys
- Crafting effective survey questions
- Gathering and interpreting feedback data
- Leveraging insights to elevate service quality and client retention
Interactive Practical Scenarios with Participants
- Role-playing: Managing tricky customer exchanges
- Group analysis of genuine customer complaints
- Creating a follow-up and service evaluation strategy
Recap and Future Actions
Requirements
- A foundational grasp of customer service principles
- Prior experience in client-facing positions
- A willingness to enhance communication and conflict resolution competencies
Target Audience
- Customer service representatives
- Sales and account management teams
- Supervisors and team leaders responsible for client relations
Custom Corporate Training
Training solutions designed exclusively for businesses.
- Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
- Flexible Schedule: Dates and times adapted to your team's agenda.
- Format: Online (live), In-company (at your offices), or Hybrid.
Price per private group, online live training, starting from 3200 € + VAT*
Contact us for an exact quote and to hear our latest promotions
Testimonials (3)
I especially appreciated the instructor’s ability to give thorough, well-explained answers to questions specific to my personal situation.
HASAN TAHA URLU - Huber Turkiye
Course - Assertiveness
interaction and discussion with each other in different groups, together with some games.
- Netherlands Business Support Office (NBSO) Indonesia
Course - High-Impact Communication Skills
Training was tailored to my needs