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Course Outline

Prompting Techniques with ChatGPT

  • Overview of ChatGPT and fundamentals of prompt engineering
  • Generating content: drafting emails, summaries, reports, and brainstorming ideas
  • Automating repetitive tasks using custom prompts with ChatGPT

Google AI Ultra (Gemini) in the Workplace

  • Introduction to Gemini features within Google Docs, Sheets, and Gmail
  • Real-time writing assistance, summarization, and data insight generation
  • Enhancing collaborative workflows with AI assistance in the Google ecosystem

AI for Image and Video Generation

  • Overview of leading tools: Adobe Firefly, Runway ML, Canva Magic Studio
  • Creating and editing AI-generated images for presentations and marketing campaigns
  • Producing video content using text-to-video tools

AI Tools in Microsoft 365 (Copilot)

  • Capabilities of Microsoft Copilot in Word, Excel, and Outlook
  • Summarizing documents and drafting communications efficiently
  • Visualizing data and automating spreadsheet tasks using Copilot

Cybersecurity and Ethical AI Use

  • Understanding data privacy risks associated with AI-generated content
  • Best practices for ethical utilization of AI tools within organizations
  • Compliance requirements and strategies for risk mitigation

Applied AI Use Cases in Creative Workflows

  • AI-assisted content ideation for communication teams
  • AI-driven design iterations and prototyping processes
  • Case studies focusing on video production and social media content creation

Free and Accessible AI Tools for Daily Work

  • Exploration of AI tools with free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
  • Strategies for selecting the right tools based on specific workplace needs
  • Hands-on experimentation and guided exploration of these resources

Summary and Next Steps

Requirements

  • A solid understanding of basic office software such as Microsoft 365 and Google Workspace
  • Experience with digital communication or content creation workflows
  • Familiarity with online tools and cloud platforms

Target Audience

  • Communication professionals
  • Graphic designers and multimedia producers
  • Content creators and digital marketing teams
 14 Hours

Custom Corporate Training

Training solutions designed exclusively for businesses.

  • Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
  • Flexible Schedule: Dates and times adapted to your team's agenda.
  • Format: Online (live), In-company (at your offices), or Hybrid.
Investment

Price per private group, online live training, starting from 3200 € + VAT*

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