Course Outline
Introduction to Data Storytelling
- The definition of data storytelling and its significance
- Key components of effective stories: narrative, visuals, and data
- Typical applications in public and corporate environments
Understanding Audience and Context
- Identifying your audience and their specific needs
- Tailoring content for technical versus non-technical stakeholders
- Establishing the right tone: persuasive, explanatory, or exploratory
Selecting Appropriate Visuals
- Guidance on when to use bar charts, line graphs, scatter plots, and other formats
- Avoiding common errors in visual encoding
- The role of color, layout, and hierarchy in storytelling
Structuring the Narrative
- Clarifying the “so what” behind your data
- Storyboarding and sequencing visual elements
- Incorporating annotations and visual cues effectively
Practical Tools and Techniques
- Basics of Excel, Power BI, Tableau, and Google Data Studio
- Storytelling approaches for slide decks versus dashboards
- Leveraging templates and reusable structures
Workshop and Critique
- Group analysis of illustrative examples
- Before-and-after visual refinements
- Peer feedback on draft storyboards
Wrap-up and Future Steps
Requirements
- A grasp of fundamental data visualization principles
- Experience working with charts, graphs, or dashboards
- Familiarity with spreadsheets or visualization software
Target Audience
- Data analysts
- Public sector communicators
- Policy advisors and managers responsible for data interpretation
Custom Corporate Training
Training solutions designed exclusively for businesses.
- Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
- Flexible Schedule: Dates and times adapted to your team's agenda.
- Format: Online (live), In-company (at your offices), or Hybrid.
Price per private group, online live training, starting from 3200 € + VAT*
Contact us for an exact quote and to hear our latest promotions
Testimonials (3)
Learning that the QGIS and a tool that can used by other different professionals such land survey
Bame Duncan Koko - Bentel Technologies (Pty) Ltd
Course - QGIS for Geographic Information System
How to use open satellites data for real applications
Tshering Dorji - Druk Holding and Investments
Course - Advanced Geographic Information Systems (GIS)
Hands-on examples allowed us to get an actual feel for how the program works. Good explanations and integration of theoretical concepts and how they relate to practical applications.
